Marketing Planning
Planning involves identifying the target audience, understanding their needs and preferences, and developing a plan that sets you apart from your competitors and helps solve a problem for your customers.
Key elements include market research, positioning, developing a brand language, the selection of marketing channels, platforms and tactics, and developing key messages to cut through the noise.
The goal is to ensure your objectives are achieved, whether that be increasing brand awareness, driving sales, or expanding market share, by delivering the right message to the right audience at the right time.
Marketing Implementation
The part of marketing that tends to fall over in most businesses. You have your plan, now what?
Implementation and execution of a marketing plan involves putting the strategy into action by utilising selected channels, platforms, and tactics to reach the target audience effectively. This requires careful coordinating of all elements of the plan - from a new brand or website, to CRM that nurtures your leads, to social media or graphic design. Implementations also requires regular monitoring to ensure outcomes are achieved, tweaking along the way as required.
Project or Event Planning
Do you have a business project or upcoming event, but just don't have the internal resources to deliver it?
Leave it to us. We can help with; defining objectives, setting and managing your budget, selecting a venue (s), determining the timelines and schedules, managing key stakeholders, presentations, and communications and promotions, coordinating logistics, managing vendors and resources and more.
How do we work?
At Flysc we understand that every business has their own way of doing things.
That is why when it comes to 'how to work,' we prefer to customise our solutions to suit our client's requirements. We can work on a retainer basis or project basis, both mutually agreed and signed off on prior to starting.
Where the solution involves additional costs such as software platforms, third party suppliers or anything else this will be clearly communicated with you prior to commencement.
